Multi-site retail rollouts done properly: three case studies in signage and shop refits
Multi-site retail signage rollouts can quickly become a tangle of delays, inconsistent finishes, and costly downtime. We’ve seen what works—and what doesn’t—across dozens of UK-wide projects. This blog shares three detailed case studies showing how Midland Signs delivers smooth shop refit rollouts with precise in-house production, tight quality control, and practical on-site solutions that keep your stores trading and on brand. For more insights, check out this case study.
Coffee Chain Rebrand Across 24 Sites
Our journey begins with a bustling coffee chain, eager to refresh its look across multiple locations. A rebrand can be daunting, but with careful planning, it becomes a breeze. Here’s how we navigated the challenges.
Fast-Track Planning and Execution
When tasked with rebranding 24 coffee shops, speed was vital. We launched into action with a tight schedule, ensuring every step was mapped out. Our team assessed each site, pinpointing the unique needs and site-specific challenges. With this groundwork, we devised a strategy that allowed us to roll out changes swiftly, from signage to interior updates. By prioritising efficiency, we kept each location open, minimising downtime.
In-House Production Techniques
Our ability to produce signage in-house played a crucial role in this project. Using our advanced CNC routing for signage, we crafted each piece with precision. This control over production meant we could ensure quality from start to finish, even accommodating last-minute changes without delays. With UV flatbed printing, every element popped, capturing the vibrant essence of the brand.
On-Site Challenges and Solutions
Each site presented unique challenges, from space constraints to local regulations. But our team’s adaptability shone through. For instance, in one location, limited access required creative thinking. We adjusted our approach, using modular signage that was easy to transport and install. This flexibility ensured the project stayed on track, and every shop was back in business, refreshed and ready.
Pharmacy Fascia and Wayfinding Refresh
Transitioning from coffee to healthcare, we took on a pharmacy’s signage refresh. This project demanded precision and consistency to uphold brand standards across all sites.
Phased Approach and Scope
Our phased approach ensured minimal disruption to the pharmacy’s operations. We began with detailed site surveys, crafting a plan that split the project into manageable phases. This strategy allowed us to tackle one section at a time, ensuring each phase was completed to the highest standard before moving on.
Quality Assurance and Brand Compliance
Brand compliance was non-negotiable. Our in-house team monitored production rigorously, ensuring each piece matched the brand’s specifications. By using RAL colour-matched spraying, we achieved exact hues, maintaining uniformity across all signage elements. This dedication to detail ensured brand integrity at every pharmacy location.
Out-of-Hours Installation Benefits
To further minimise disruption, installations were scheduled outside regular business hours. This not only kept the pharmacy operational during the day but also allowed our team to work efficiently without customer interference. The result was a seamless transition to new signage, with customers experiencing no noticeable downtime.
Convenience Shopfront Upgrade Programme
Finally, we explored a convenience store’s quest for a facelift. Balancing aesthetics with functionality, this project demanded careful coordination.
Live Trading Site Considerations
Working with live trading sites comes with its own set of challenges. We ensured that installations didn’t interfere with daily operations by coordinating our efforts around peak trading times. This approach kept the stores functional and customers satisfied.
Advanced Logistics and Coordination
Logistics played a key role, with each step meticulously planned. From signage kitting to rollout logistics UK-wide, every detail was managed to perfection. Our team ensured that all materials were on-site when needed, reducing delays and keeping the project on schedule.
Consistent Finishes and First-Time Pass Rate
Achieving consistent finishes was crucial. Our aluminium composite fascias were crafted with care, ensuring durability and aesthetic appeal. With a focus on quality control, we achieved a high first-time pass rate, meaning fewer revisits and more satisfied clients. This consistency across sites boosted the brand’s image and customer trust.
In each of these case studies, Midland Signs showcases its prowess in handling complex, multi-site projects. Our commitment to quality, efficiency, and customer satisfaction sets us apart. Whether it’s a rebrand, a refresh, or an upgrade, we deliver results you can trust.
